Carol Paul is a seasoned digital strategist with over 25 years of experience in various industries and she has found her true passion in TV and digital marketing. At KWWL, Carol uses her creativity and expertise to craft the perfect marketing solution for her clients. With a BS in Computer Science and an AA in Web Development, Carol possesses a deep understanding of the digital landscape and how businesses can achieve success through strategic digital marketing. For Carol, it's not about making a sale; it's about helping clients succeed and seeing the tangible results of their partnership. Her favorite quote from Ben Franklin, "If you fail to plan, you plan to fail," perfectly encapsulates her approach to her work. She believes in creating a solid plan and then executing it, but she also understands the need to be adaptable—a lesson she learned while raising five children and being married to a first responder. Born and raised on a small Iowa family farm, Carol is no stranger to hard work. Even when she's relaxing with a movie, she's often busy sewing or designing a new quilt pattern. In her downtime, she enjoys camping, gardening, and quilting, but her greatest joy is spending time with her family, which includes her husband, five children, four grandchildren, and a yellow lab named Fergus.